Bharti Airtel announced the launch of Bandwidth on Demand platform for customers across the globe, enabling them to efficiently manage bandwidth requirements real-time. 

The platform offers quick activation to access, configure and monitor bandwidth requirements and gives full control to the users to provision bandwidth whenever and wherever they need it. With this platform, customers will have the flexibility to opt for bandwidth on an hourly, daily or monthly basis their unique business needs providing greater operational efficiency and tighter control network costs.

The digital platform will be available at 19 locations including Los Angeles, New York, London, Marseilles, Dubai, Hong Kong, Singapore globally and Airtel’s data centers and cable landing stations in Delhi, Mumbai and Chennai in India. It has been built on Airtel’s robust global network spanning 250,000 route kilometers across 50 countries and 5 continents, carrying 10 terabits/s international bandwidth lit capacity.

Ajay Chitkara, Director and CEO – Airtel Business, said, “In today’s fast paced market, agile products and services are imperative to drive greater operational efficiencies. With Bandwidth-on-Demand we want to empower our businesses to be able to seamlessly opt for flexible network solutions that will not only help them manage their unpredictable bandwidth requirements but also accelerate the adoption of newer technologies and help them move faster in their cloud and digital journey.”

Airtel has further strengthened its position in emerging markets with recent acquisition of India leg of GBI’s India–Middle East–Europe submarine cable that will complement Airtel’s existing global cable network that includes IMEWE, EIG, SMW4 and MENA and add significant long term bandwidth capacity, enabling it to serve the booming data demand across emerging markets like India, SAARC, Middle East & Africa.